If you can answer these five questions you will go a long way towards a clear strategy. Try them out as a basis for discussion with your management team.
- HOW will you satisfy customer needs?
- HOW will you leverage your core (and new) capabilities and resources?
- HOW do you match 1 with 2 above and compete? (what’s your offer and USP?)
- HOW will you make a profit? (ROI)
- HOW will you sustain profit? (why would someone invest in you?)
If you’d like to know more or need someone to facilitate the discussion then contact me now.